Social Psychology
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This aspect of sociology focuses on social actions on small scales. It manages to examine how a whole society works by investigating the emotions and thought processes of small groups and how they behave. It seeks to explain how different cultures, social facts and demographics affect how humans socially interact with each other. Topics pertaining to social psychology include group dynamics, social inequality, group behavior, social change, leadership, conformity, social identity and much more. All parts of society and the psychology of that society are studied. There are a number of experiments that are conducted by researchers in order to better understand why people in groups behave certain ways. What are the differences in social behaviors from those in non-social settings?
People and groups in our society do a lot of things. Some of these things are good and some of these things are not so good, while others are just plain stupid. Understanding the stupid parts is just as much a part of social psychology as understanding the good parts. In order to solve problems and correct improper actions and behaviors, it is important to understand why people and groups do them.